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I’m Sorry Campaign


Photo Credit: Michelle at Maladjusted Media


What It Is

The “I’m Sorry” Campaign is the original activism of Christians apologizing to the LGBTQ community for the ways they have harmed them. This campaign is our first step towards relational reconciliation in a tangible way.

In 2010 our former Director of Community Relations, Kevin Harris, was searching for a way to show attendees of the Chicago Pride Parade that he and his other Christian friends were sorry for the ways in which the Christian Church had failed to love the LGBTQ community. His idea of Christians going as a group to the Pride Parade to apologize to the LGBTQ community became our annual “I’m Sorry” Campaign. Today’s “I’m Sorry” Campaign consists of The Marin Foundation staff and friends wearing T-shirts saying “I’m Sorry” and holding signs explaining the wrongs we have committed against the LGBTQ community. “I’m Sorry” participants are asked to think about how they personally have caused harm to the LGBTQ community and to brainstorm ways in which they can tangibly make things better.

Photo Credit: Michelle at Maladjusted Media

How To Join

Since our original “I’m Sorry” campaign at the Chicago Pride Parade in 2010, we have received a number of requests to bring this message to cities across the globe.

If you would like The Marin Foundation to assist you in starting an “I’m Sorry” Campaign in your city, please contact us at info@themarinfoundation.org. So far we have partnered with faith communities and LGBTQ people to bring this campaign to the following cities:

Atlanta, GA; Birmingham, AL; Brighton, England; Denver, CO; Detroit, MI; Edinburgh, Scotland; Grand Rapids, MI; Guatemala City, Republic of Guatemala; Houston, TX; Kansas City, MO; London, England; Long Beach, CA; Los Angeles, CA; Memphis, TN; Miami, FL; Minneapolis, MN; Nashville, TN; Omaha, NE; the Phillipines; Portland, OR; San Diego, CA; San Francisco, CA; Sydney, Australia; Tulsa, OK; and Toledo and Winnipeg, Canada.

You can purchase “I’m Sorry” T-shirts and cards here to start a campaign on your own.

Media Responses

Photos, articles and blogs about the “I’m Sorry” Campaign have received over 34 million shares and 116 million views on several popular websites:




The “I’m Sorry” Campaign has also been featured on outlets from the BBC World News, ESPN, and the White House, to politicians like Cory Booker, and celebrities like Kristin Chenoweth, Lance Bass, Elizabeth Banks, Christina Applegate and Alyssa Milano. Links can be found in our Media Library.

I’m Sorry Campaign Cards



Watch the videos below to find out why people have decided to say “I’m Sorry.”

If you would like to submit a video to The Marin Foundation about why you’re sorry and a specific way you plan to make things better for the LGBTQ community post the video to YouTube and email us the link at info@themarinfoundation.org